Rich Froning to compete at Ironman Florida on November 7

Rich Froning is stepping into the triathlon world this fall. The four-time CrossFit Games champion announced via Instagram that he will toe the start line of Ironman Florida in Panama City on November 7.

It is a notable move for Froning, who is best known for his performances in the CrossFit circuit. A full Ironman, consisting of 3.8 km of swimming, 180 km of cycling and a marathon, is an entirely different kind of challenge.

According to Froning, the announcement is also meant to illustrate his personal training philosophy: put a date on the calendar and give yourself something to work toward. How his preparation will look will become clear soon. The first episode of his preparation series will appear on his YouTube channel tomorrow.